Navmat DIP a Hit with Tom Tom Users

13 December 2010
Navmat DIP a Hit with Tom Tom Users

The Nav-Mat DIP, specially developed by Southmid and Bracketron for Tom Tom sat-navs is proving to be a big hit.

Building on the huge success of the Nav-Mat in the UK, Southmid Limited have recently introduced the Nav-Mat DIP - specifically manufactured for Tom Tom sat-navs.  Southmid first started selling the Nav-Mat in 2008 after sealing an agreement to be the UK distributor for Bracketron products that were previously only available in the USA. 

Despite the Nav-Mat selling well in the UK, the design is not suited to the windscreen brackets supplied with all Tom Tom satellite navigation systems. The bracket supplied by Tom Tom is lower than other brackets, which can make adjusting the viewing angle and attaching the power cord difficult.  Previously the Southmid team advised Tom Tom owners to buy a replacement bracket to make full use of the Nav-Mat and offered a half price deal to soften the blow.  Following customer feedback, the team at Southmid recognised that this was an issue for the Nav-Mat in the UK and approached Bracketron with an idea for a new design with a lower front cushion.  Earlier this year the Nav-Mat DIP was born and shipped to the UK.

The product was officially launched for sale on the new Navmat website in November and it has been a huge hit in the run up to Christmas, selling almost on a par with the original Nav-Mat. 

Director Clive Rose said "The introduction of the Nav-Mat DIP has been perfectly timed for the pre-Christmas rush and we have been delighted by the response.  We are pleased to have been able to solve the issues that Tom Tom owners were experiencing and this new product, along with the innovative Nav-Mat II and Dash-Mat means we are confident that the future is bright for Southmid."

Buy the Nav-Mat DIP today for just £21.99 plus delivery.